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Page Rank

Definition of Page Rank

What is Page Rank?

Page Rank is a metric that measures the importance and authority of a webpage based on the quantity and quality of links pointing to it, which can significantly impact a page’s search engine rankings and online reputation. It is a critical factor in determining a webpage’s visibility and credibility within search engine results pages (SERPs).

The Page Rank algorithm, developed by Google co-founders Larry Page and Sergey Brin, assigns a numerical value to each webpage, indicating its relative importance within a network of linked pages. Pages with a higher number of quality inbound links are considered more authoritative and are likely to rank higher in search results. The algorithm takes into account the linking patterns and the authority of the linking pages to determine the Page Rank score.

  • Measures a webpage’s importance based on inbound links
  • Considers both the quantity and quality of links
  • Assigns a numerical value between 0 and 10
  • Impacts search engine rankings and online visibility
  • Helps establish trust and credibility for a webpage
  • Influenced by the authority and relevance of linking pages
  • Calculat